Case Studies 2026-01-04 · BarkingDog Team

Technology Meets Nature: The New AI Navigation Experience at Shoushan Zoo

Technology Meets Nature: The New AI Navigation Experience at Shoushan Zoo

An Urban Hub for Nature Education

Shoushan Zoo is a cornerstone of nature education and family recreation in Kaohsiung. Showcasing diverse wildlife and conservation knowledge, it attracts families, school groups, and international tourists alike. By offering close-up animal observations and varied educational activities, the zoo provides a relaxed environment for visitors to learn about wildlife preservation, making it a vital urban space where education, entertainment, and nature converge.

Challenges in Park Navigation

As visitor numbers grow, Shoushan Zoo faces new challenges in its navigation services. The park’s expansive and dispersed layout often makes it difficult for visitors to quickly locate specific animal exhibits or facilities. Traditional navigation relies heavily on static signage and text, which offers limited interactivity and lacks appeal for children. Furthermore, limited staff during weekends and peak hours makes it difficult to respond to the high volume of inquiries. With the rise in international visitors, language barriers also hinder the information flow, impacting the overall guest experience.

A Smart Exploration Experience: Enhancing Fun and Learning

To improve the visitor journey, the zoo introduced the "AI AMAZE Service – AI Guide." Through voice, touch, and multilingual interaction, visitors can quickly access information regarding animal exhibits, park facilities, and scheduled activities.

Crucially, the system is integrated with the LINE Official Account, allowing visitors to continue asking questions and receiving instant information via their smartphones even after leaving the physical AI kiosks. This ensures every guest enjoys a user-friendly, comprehensive, and adventurous zoo experience.

Making Zoo Exploration Effortless

By integrating the AI Guide with LINE real-time Q&A, visitors can explore the park more intuitively, eliminating the frustration of information gaps. For the zoo administration, this solution not only alleviates the pressure on frontline staff but also provides valuable data to understand visitor needs, enabling further optimization of park services and operational strategies.

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